Key Word: Taili Plastic Machinery; Taili Plastic Machinery-Capacity Improving Expert; Efficient; Stable; Cake Packaging Box
Mr. Li from Yiwu is a manufacturer cake packaging box. He has been in the injection molded industry for only 2 years. But he has more than ten years of experience in selling products concerning with cake (including cake packaging box, cake tray, cake fork, cake knife, etc.).
According to his sales experience and sales scale, he is confident with the market. But at the time he started, he found that the market was not as simple as he thought. The profit of the products he produced was not much higher than that he earned as a retailer. Moreover, there were a lot of troubles, such as the debts, the wages of workers, the technical difficulties, the rise and fall of raw materials, etc.
Mr. Li starts to be confused that how he can improve the profits of the product. So he wanted to cooperate with Taili Plastic Machinery to improve the profit space and further to expand the market and enhance the reputation.
I carefully studied Mr. Li's cake packaging box and found the following problems:
1. Product wall thickness varies
At present, there is a great difference in the wall thickness of cake packaging box he manufactured. The thinnest part is only 0.2mm, and the thickest part is more than 0.5mm, which leads to unnecessary deviation of product weight, thus increasing the material cost of each cake packaging box. Because of the eccentricity of the mold, the maintenance rate of the injection molding machine and the mold is greatly increased. In the long-term, the problem will easily occur that the pull rod and the template break, and the later maintenance cost increase.
2. Obvious shrinkage marks appear on the product surface
When I took a closer look at Mr. Li's products, my first feeling is that there are dense contraction marks on the edge, which greatly affect the sensory feeling. For cake shops, especially boutique cake shops, this will effect a lot because customers can't take a perfect picture.
3. Cycle time is too long
At present, the factor which makes the biggest impact is the over-thick wall thickness and the over-long cycle time of 30s. But this is also common in the cake concerning industry. For this product, we can make a new mold and choose TLE series injection molding machine of Taili Plastic Machinery. Thus, the weight of the product can be reduced by about 20%, and the cycle time can be reduced to about 10 seconds. With the solid supporting of mold and machine, Mr Li will be leading among the peers.
Under the guidance of these three ideas, Mr Li's average profit margin is increased by over 50% higher than that of his peers, which immediately opens up the market reputation and forms his own industry small monopoly.
Taili Plastic Machinery always keeps in mind that what a good injection molding machine factories should do is to help improve the capacity and boost the profits, rather than offer the similar product the customers need. This is also what Taili Plastic Machinery keeps doing.
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China
